Christmas in Dubai - UAE's No.1 Christmas Brand's Shares it's Story

The festive season has a way of transforming ordinary spaces into enchanting wonderlands, and with Christmas being the most wonderful time of the year, this holiday holds a special place in all our hearts. The mere mention of Christmas evokes a sentiment of warmth in all of our hearts, and at Irony Home, the essence of Christmas is not merely a seasonal affair but lies at the core of all our endeavours.

Festive Season 2023 - A brief Irony Home History - Santa Image

Over the last two decades, we have been the number one choice for those seeking extraordinary decorations that capture the true spirit of Christmas, within and outside the UAE - striking to surpass your expectations year after year, and make your Christmas merrier with our decorations. In this blog, we share the numerous ways in which your support has played a pivotal role in making the 2023 Festive Season a resounding success, as we reflect upon the highlights of our Christmas season.

1. Digital Christmas Shop Launch - September 2023

Although the Christmas preparations for us run all year long, just so we can make sure you have everything you will need to make your Christmas celebrations special, the festive season began officially with the launch of our digital Christmas Shop with exclusive new collections for the 2023 Festive Season available for pre-order in September.

October 2023 Digital Festive Shop Launch

As the fall leaves fell onto our porches, it was finally time for the most wonderful festive celebrations of the year to ensue. Hot cocoa, the merry spirit that fills the air with festive cheer, and our favourite presents underneath the Christmas tree are just some of the best things about this holiday season, and we wanted to allow our loyal customers to shop for their Christmas decor ahead of time. The new collections received an overwhelming amount of love, which motivated us for an exciting festive season ahead!

2. Pop-up Shop Launch - October 2023

With the excitement for the Christmas season reaching its peak, it was finally time to announce the launch of our yearly Christmas Pop-Up shop located within THAT Concept Store, in Mall of the Emirates, Dubai. The shop opened its doors to customers on the 22nd of October, 2023 and allowed all of Dubai to experience Christmas in a new light.

Irony Home Pop-Up Store 2023

Since 2017, our yearly pop-up stores located in the most prestigious locations in Dubai like the Dubai Mall and Mall of the Emirates enable our customers to experience the exceptional when it comes to Christmas decor and helps our customers have a unique and memorable festive shopping experience.

3. Decorating the homes of your favourite celebrities!

From the Chic Rustic Rose Christmas Tree along with an Elegant Eucalytptus Tablescape for Nina Ali's apartment in Dubai to the opulent allure of Christmas trees that matched the eclectic interiors of our all-time favourite Real Housewife of Dubai - Caroline Stanbury's residence, the festive season 2023 gave us the privilege of weaving our magical festive touch into the tapestry of these iconic homes.


An end-of-season surprise was the magical festive wonderland we created for Dubai's leading Fragrance entrepreneur, Mona Kattan, who invited us into her new office space in Jumeirah Lake Towers in Dubai and was elated at the Champagne Winter Owderladn we created for her office. Each ornament, light, garland and wreath is carefully curated by our team of experts to harmonize with your favourite celebrities' unique tastes, creating a beautiful blend of glamour and holiday spirit.

4. Decorating the world's most luxurious hotels and resorts

Each year we take the responsibility of transforming the world's most luxurious, high-profile hotels & resorts around the world in transcendent winter wonderlands, and this year an addition that simply could not be missed was the newly launched Atlantis the Royal Hotel in Palm Jumeirah, Dubai. Our timeless festive decorations adorned the high-rise, architectural marvel, making it one of our most beautiful Christmas Installation Projects in the history of Irony Home.

Irony Home Hotel Project Christmas Installation 2023

Along with this our Christmas Decor at the world's only 7-star hotel, and long-time Irony Home partner, the Burj Al Arab Hotel in Dubai was another mesmerizing Christmas installation beside our installations at other remarkable hotels like SO Uptown Dubai, Le Royal Meridien, Taj Exotica, Five Hotels, Grosvenor House, Atlantis the Palm, Hilton, Palazzo Versace, and many more of the world's most exclusive hotel properties.

5. And adding magic to our most important VIPs - YOU!

With countless reasons to celebrate a successful festive season for us, there is one that beats all others at why we do what we do - YOU! The happiness of knowing our Christmas decorations light up your home with joy and merriment, the look on our loyal customers' faces when they walk into our Pop-Up store to see a Christmas Wonderland unlike any they have ever seen before, the joy that lights up the faces of little children that are in wow of our Christmas Magic - these factors make all of our efforts throughout the year to make your Christmas special, worthwhile.

Christmas Tree Decorating Class Irony Home 2023 Festive Season by CEO Rima Dardenne

We thank all of the Irony Home customers who each year trust us to make their celebrations magical and we hope to continue adding our festive magic to your home for many more Christmases to come. Happy New Year!